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Nexta Web Solution
Digital marketing & SEO

Google Ads management that stops paying for the wrong clicks

Most Google Ads accounts we audit are not short of budget. They are short of tracking, negative keywords and someone reading the search terms every week. That is the unglamorous work we do.

  • From ₹12,999/month + GST. Google Ads management is ₹12,999 a month or 15% of monthly ad spend, whichever is higher, + GST.
  • A real person on WhatsApp within 15 minutes, Mon–Sat 10 am–7 pm IST, in Bengali, Hindi or English.
  • You own the work. Code, files, accounts and data stay in your name, with an NDA on request.

Updated by the Nexta Web Solution team

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Get a price for Google Ads management

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  • 5+ years experience
  • 10,000+ clients
  • MSME registered
  • ISO certified
  • PCI DSS certified
  • NIXI accredited

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  • 5+ years experience · 10,000+ clients

    Businesses in India, the UK, the Gulf and beyond

  • MSME · ISO · PCI DSS · NIXI

    Registered, certified and accredited. See details

  • Registered Pvt Ltd company

    CIN U62099WB2024PTC267968 · 2 offices in Hooghly

  • A real person on WhatsApp

    Reply within 15 minutes in office hours

Google Ads management at Nexta, in short

Google Ads management means planning, running and improving your Search, Performance Max, Shopping and call campaigns so each rupee goes to people likely to buy. Nexta sets up conversion tracking for calls, WhatsApp and forms, cleans search terms weekly, writes ads and fixes landing pages, all inside your own account. It costs ₹12,999 a month or 15% of ad spend, whichever is higher, plus GST. Campaigns launch within a week of access.

A laptop showing website traffic charts and analytics
PricingFrom ₹12,999/month + GST
5+ years · 10,000+ clients

Where Google Ads budgets usually leak

“"We spend every day and the phone barely rings"”

Google shows clicks and impressions going up. Your receptionist says the calls are the same as last month, and half of them are about something you do not sell.

“"Clicks from people looking for jobs and free stuff"”

Your ads appear for "jobs", "free", "course", "PDF" and "DIY" searches. Nobody has added negative keywords since the account was opened.

“"Performance Max spends money we cannot see"”

The campaign says it is converting, but you cannot tell whether those conversions came from your brand name, YouTube, display placements or real new searches.

“"The Google rep told us to accept every recommendation"”

Auto-apply was switched on after a support call. Broad match crept in, budgets rose, and the account started chasing volume rather than customers.

“"Hundreds of conversions in Google, a handful of real enquiries"”

Page views or button taps were set as conversions, so Google happily optimised towards people who never contacted you.

“"Our old agency kept the account"”

Ads ran in the agency's account and billing. When you left, years of data, keywords and audiences stayed behind with them.

What our Google Ads management covers

Conversion tracking before anything else

We track calls from ads, calls from the website, WhatsApp clicks, form submissions and purchases through GA4 and Google Tag Manager. If you use a CRM or even a Google Sheet, we import qualified and won leads back into Google Ads so bidding learns what a real customer looks like.

Search campaigns built on intent

Tight ad groups around what people actually type, with phrase and exact match where control matters, location targeting set to people in your area rather than merely interested in it, and ad schedules matched to when someone can answer the phone.

Weekly search-term clean-up

Every week we read the search terms report and add negatives, including on Performance Max, which now shows search terms and accepts campaign-level negative keywords. Irrelevant clicks get cut early instead of at month end.

Performance Max and Shopping, with guardrails

For online stores we clean the product feed in Google Merchant Center, split products by margin, exclude brand terms where needed and read channel and asset reports so PMax does not hide poor spend behind brand searches.

Ads and landing pages that match

We write responsive search ads with real prices, delivery areas and offers, and if the landing page is slow or confusing, our developers fix it or build a dedicated page.

Recommendations reviewed, not auto-applied

Google's recommendations are read every week and applied only when they suit your goals. Auto-apply stays off unless you ask for it.

Budget pacing for seasons

Budgets are planned around your busy months, whether that is Puja shopping, wedding season, school admissions or the financial year end, and pulled back in quiet weeks.

How we take over an account

  1. 1Days 1-3

    Free account audit

    With read access to your existing account, we review tracking, search terms, structure and wasted spend, and send a short written audit before you commit.

  2. 2Days 3-7

    Tracking and account setup

    Conversion actions, GA4, Tag Manager, call and WhatsApp tracking and Merchant Center are set up or fixed. New accounts are created in your name.

  3. 3Week 2

    Launch

    Campaigns go live with tight targeting, negative keyword lists and ads approved by you.

  4. 4Weekly

    Weekly optimisation

    Search terms, bids, budgets, ads and placements are reviewed every week, with notes shared on WhatsApp.

  5. 5Monthly

    Monthly report and call

    Spend, conversions, cost per enquiry or return on ad spend, what changed and the plan for next month.

What you get

  • Written audit of your existing Google Ads account
  • Conversion tracking for calls, WhatsApp, forms and purchases
  • Offline conversion import from your CRM or sheet, where possible
  • Search, Performance Max, Shopping or call campaigns in your own account
  • Negative keyword lists maintained weekly
  • Responsive search ads and asset groups written and tested
  • Google Merchant Center feed set-up and fixes for online stores
  • Weekly change notes on WhatsApp
  • Monthly report on cost per enquiry or return on ad spend

Pricing

From ₹12,999/month + GST

Google Ads management is ₹12,999 a month or 15% of monthly ad spend, whichever is higher, + GST. Ad spend is paid by you directly to Google, never through us. Tracking set-up and the first audit are included.

Get my quote Book a free call

Every price shows GST and the total. Nothing is added after you enquire.

Why business owners hand us their Google Ads

Your account, your billing

Campaigns run in a Google Ads account owned by you, and you pay Google directly with your card or UPI. We never mark up ad spend, and if you leave, every keyword, audience and report stays with you.

We count enquiries, not clicks

A conversion in our setup is a call, WhatsApp message, form or sale, never a page view. That one change alone often reshapes how Google spends your budget.

Landing pages fixed in-house

If the problem is a slow page, a form that fails on mobile or a confusing offer, our web team fixes it. You are not paying for clicks that land on a broken site.

Honest about when ads are not the answer

If your margins cannot support the cost per click in your industry, we will tell you in the audit and suggest SEO or another channel, rather than take the fee.

Is this right for you?

A good fit if

  • Local service businesses that need calls and WhatsApp enquiries this month
  • Online stores on Shopify or WooCommerce ready for Shopping and Performance Max
  • Schools, coaching centres and clinics with seasonal demand peaks
  • Businesses already spending on Google Ads but unsure what they are getting

Probably not the right fit if

  • Budgets too small to get meaningful data in a month; we will say if yours is
  • Products Google restricts or bans in India, or that need certification you lack
  • Anyone wanting guaranteed leads or a fixed cost per lead
  • Businesses wanting a full funnel with Meta ads and CRM routing: see our lead generation services

Google Ads management: frequently asked questions

Something else? Call +91 7500-4300-91 or WhatsApp us.

Our fee is ₹12,999 a month or 15% of your monthly ad spend, whichever is higher, plus GST. So smaller accounts pay the flat fee, and once spend grows past the point where 15% is larger, the percentage applies. Ad spend is separate and paid directly to Google from your own account.

Enough to get a useful number of clicks in a month at the cost per click your industry carries. In some local niches that is modest; in crowded ones like education or real estate in Kolkata it is much higher. We estimate it from Keyword Planner and your past data during the audit, and tell you plainly if your budget is too thin.

Usually within the first week or two of launch, because Search ads show to people already looking. The first month is still a learning period: we expect to add many negative keywords and reshape ad groups. Cost per enquiry normally improves over the second and third months.

The usual causes are missing negative keywords, broad match without control, wrong location settings, a slow or confusing landing page, or conversion tracking that counts the wrong things. Our free audit checks each of these and shows you exactly where money is leaking.

For online stores with a clean product feed and enough conversion data, it often works well. For a small service business, it can spend on low-quality placements and brand searches if left unchecked. We now use its search terms report and campaign-level negatives, but often start lead businesses on Search first.

Yes, always. New accounts are created with your email and your payment method. We access them through a manager account link that you can remove at any time, and you keep all history, keywords and audiences.

Yes. Calls from ads are tracked directly in Google Ads, website calls and WhatsApp button clicks are tracked through Tag Manager and GA4, and form submissions are recorded as conversions. If your team marks leads in a CRM or sheet, we can import qualified leads back to Google Ads.

Yes. We run campaigns targeting the UK, Gulf, Australia and North America, in your local currency and time zone, with ads written for that market. Fees can be fixed in USD, GBP or AED on request, and reporting is the same as for Indian clients.

Sources: Google Ads Help: Visibility and controls in Performance Max · Google Ads Help: Importing offline conversions

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Google Ads management for businesses in Hooghly, Kolkata and worldwide

We are based in Hooghly, with offices in Ramanathpur and near the LIC Office in Chanditala. We work with businesses in Chanditala, Serampore, Chinsurah, Chandannagar, Uttarpara, Arambagh, Howrah, Kolkata and the rest of West Bengal, and we are happy to meet at our office or yours.

Talk to us in Bengali, Hindi or English, on WhatsApp or at our office.

Our Hooghly and Kolkata page

Head office

Ramanathpur, Hooghly

Plot No-229, Ramanathpur
Hooghly, West Bengal 712704
India

Mon–Sat, 10:00 AM – 7:00 PM IST

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Branch office

Chanditala, Hooghly

Near LIC Office, Chanditala
Hooghly, West Bengal 712702
India

Mon–Sat, 10:00 AM – 7:00 PM IST

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